News | June 7, 2017

Triangle Startup Creates Personalized Option For In-Home Health Care

Home Care Assist develops industry’s first care-based compatibility matching service.

Raleigh, NC. (PRWEB) - Home Care Assist, a new online compatibility matching service for in-home care, is revolutionizing the way people connect within the home care industry. It is the first online matching service to connect careseekers with private-duty caregivers based on personal interests in addition to conventional criteria such as location, experience and skill sets. The company’s pioneering approach shifts control of communication and relationships to careseekers by providing them with a curated list of screened, compatible caregivers.

“For the estimated 20 to 50 million individuals who provide in-home care to loved ones, Home Care Assist will be a game changer,” said Brian VanHook, co-founder and CEO of Home Care Assist. “We are launching this service to help a community that has long needed a trustworthy, affordable option for in-home care, and we’re encouraged by the connections caregivers and careseekers are making.”

For careseekers, Home Care Assist is a personalized option between traditional in-home care, like home care agencies, and “do it yourself” online ad listings or word-of-mouth searches. While traditional methods of finding in-home care can be effective, they can also be expensive, time consuming or shift control of care to a third party. Compatibility between those providing and receiving care is frequently overlooked, but Home Care Assist’s model addresses each of these concerns to establish peace of mind and provide affordable care through a user-friendly online platform. The service allows careseekers to retain control of in-home care while being connected to safe, qualified caregivers with common interests. The service is also a valuable supplement to existing care in instances where family caregivers need respite, and care may be covered by long-term care insurance.

For private-duty caregivers who frequently search for new jobs, the Home Care Assist online platform works for them to fill schedules with rewarding relationships. Instead of constant job hunts and mismatched clients, Home Care Assist gives private-duty caregivers freedom to enjoy their career with well-matched clients that seek them. The direct connection between those giving and receiving care also allows caregivers to earn approximately 25 to 40 percent more while reducing careseeker cost when compared to traditional agency fees.

“As a certified nursing assistant, I know firsthand that professional skills matter – and I also understand that interest-based compatibility can make all the difference in a relationship between client and caregiver,” said Tammy Stambaugh, co-founder of Home Care Assist. “Development of meaningful relationships can benefit both caregivers and those in their care.”

To create connections through Home Care Assist, visit and click on “For Caregivers” or “For Careseekers.” Caregivers are prompted to create a free profile and complete registration. Careseekers can give the service a trial run with a free 5-day pass. Other options for careseekers include a 15-day pass for $59, a 30-day subscription for $79, and a 90-day subscription for $159. In addition to standard questions to capture careseeker needs and caregiver skills, both groups can anticipate questions like, “Do you like to read?”, “Are you interested in history?” and “Do you enjoy playing board games?” All caregivers must pass a background screening to be connected to careseekers, and all schedule and payment negotiations take place directly between caregivers and careseekers.

Home Care Assist is actively engaging both caregivers and careseekers throughout North Carolina and Georgia regions with intentions of launching in additional markets throughout the Southeast in 2017.

Editor’s Note: Home Care Assist CEO Brian VanHook is available for interviews. Please contact Stephanie Llorente at or 919-271-6491 for information.

About Home Care Assist
Home Care Assist is improving the way people connect within the home care industry. As a trusted, affordable compatibility matching service for in-home care, Home Care Assist's user-friendly online platform connects careseekers and private-duty caregivers to offer a personalized alternative to traditional home care agencies. Home Care Assist's network of qualified caregivers provide care for a variety of in-home needs such as elder care, rehab assistance and new parent support. It is the first online service for in-home care to connect caregivers and careseekers based on personality and skill sets for mutual compatibility. Home Care Assist is headquartered in Raleigh, N.C.

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