News | December 5, 2007

FatWire And Element115 Deliver The Right Prescription For Summit Health

FatWire Software, a leading web content management provider, and Element115, a healthcare industry solution provider, recently announced that Summit Health successfully deployed a jointly developed solution, eHealth Accelerator, developed by Element115 and powered by FatWire Content Server, to increase consumer loyalty, and attract and retain new patients.

Hospitals, medical centers, and healthcare organizations operate in a competitive environment where the consumer's access to reliable information and communication is critical. Organizations need a solution that enables online interaction with existing and potential new healthcare consumers even before a healthcare provider is selected. By creating a compelling, web experience comprised of rich, meaningful content, the ability to rapidly access information, and implement actionable steps to subscribe to online resources, and more; healthcare organizations can more readily engage patients on their website to increase loyalty and grow their consumer base.

Summit Health is Franklin Country, PA's primary healthcare provider and largest non governmental employer. As the non-profit, parent organization of Chambersburg Hospital and Waynesboro Hospital, Summit Health sought to re-launch its public website. Summit Health wanted to expand its range of resources offered online to include a physician finder, doctor profile, health library, online appointment request, associations for easy navigation, event calendar, online newsletter, event registration, healthcare quality indicators, e-cards, e-tailing options, and more at www.summithealth.org.

"We needed the functionality and infrastructure to create and drive relevant information to customers in a personalized, interactive format," said Michele Ziegler, vice president and chief information officer at Summit Health. "eHealth Accelerator is an easy-to-use, cost effective application that delivers targeted content online to foster a more dynamic relationship between users and our organization."

Summit Health selected eHealth Accelerator, a joint offering between FatWire and Element115, to present health information from the consumer's point of view Developed by Element115 and powered by FatWire Content Server, eHealth Accelerator creates, manages, and dynamically delivers content to Summit's website. Consumers now have online access to physician specialties, clinical services, health news, health information library, etc. The solution turned previously static content into a media rich, information and transaction center.

"Summit Health wanted to provide consumers with rich, online content to drive loyalty and increase new business," said Ken Delaney, senior vice president of FatWire. "Powered by FatWire Content Server, eHealth Accelerator delivers up-to-date content to Summit Health's site regarding services, locations, events, employment, and volunteer opportunities for a more engaging, online experience."

"Hospitals and healthcare facilities are focused on delivering the best patient care possible," said Venkatesh Korla, president of Element 115. "The Summit Health IT team has moved quickly to deploy both the standard and enterprise edition of eHealth Accelerator to empower consumers with quick access to their services online."

About Element115
Element115 provides eHealth solutions throughout the US by delivering persuasive consumer Web sites with eHealth Accelerator, consulting and deployment of content management systems and healthcare Web based solution development. Element115 is a Premier FatWire Services Partner, For more information please visit www.element115.net.

About FatWire Software
FatWire Software provides industry-leading web content management (WCM) solutions that enable organizations to deliver compelling online experiences to users and to drive business growth. FatWire is headquartered in Mineola, N.Y. and serves over 450 customers from offices in over 10 countries. For more information, please visit www.fatwire.com.

SOURCE: FatWire Software and Element115